• "High performing organizations are constantly focusing on improving their capabilities through learning systems, building knowledge capital and transformational learning throughout the organization.” - Ken Blanchard

  • Employee loyalty builds customer loyalty, which builds brand loyalty. It’s as simple - and as difficult - as that.

  • 25 of every 27 customers who have a bad experience fail to report it because they don’t believe anything will change.

  • The key to building a culture based on Trust and Personal Responsibility is getting all employees to be committed to the organization’s Vision and the Values That Build Trust.

  • No one of us is as smart as all of us – when teams function well, miracles happen.

  • If you want 1 year of prosperity, grow rice. If you want 10 years of prosperity, grow trees. If you want 100 years of prosperity, grow people. – Chinese Proverb

  • Companies Don’t Solve Problems.
    People Do.

  • Corporations can work five times harder and spend five times more money to gain new customers, or they can keep the ones they have.

  • Leadership IQ being equal, it is believed emotional intelligence – how we manage ourselves, our emotions and the emotions of others – accounts for 85 – 90% of what separates the most outstanding leaders from their peers.

  • The brighter you are, the more you have to learn.

  • Learn something every day. Never stop learning.

  • First, people don’t grow and change much unless they’re in a supportive environment where people know what they want to do and encourage them to do it.

  • 70% of organizational changes fail and these failures can be traced to ineffective leadership.

  • 78% of consumers say their most satisfying experience occurred because of a capable and competent customer service representative.

  • 85% of business leaders agree that traditional differentiators alone are no longer a sustainable business strategy.

  • It is estimated that 80% of mergers and acquisitions that occur today fail to meet initial expectations.

  • The great thing in this world is not so much where we are, but in what direction we are moving. Oliver Wendell Holmes

  • It costs 10 times more to gain a new customer than it does to keep an existing customer.

  • The key to keeping customers satisfied and loyal is to value and train employees while making them an integral part of corporate success.

  • The number one fear in the world is public speaking. “You” vs. “I” messages are powerful tools for capturing your audience’s attention.

  • The quality of a person’s life is in direct proportion to their commitment to excellence, regardless of their chosen field of endeavor. Vince Lombardi

  • Personally, I am always ready to learn, although I do not always like being taught. Winston Churchill

  • Change is constant. To implement change you must listen, engage, and empower individuals in the change process.

  • People are the core strategic asset. To be successful, a company must listen, involve, encourage, nurture, support, empower, and reward all its constituencies.

  • Leadership is being the best you can be, and helping others be the best they can be.

  • Effective coaching is a key method for increasing productivity and profitability in an organization. Recent studies have shown that 85% of the workforce wants holistic coaching so that they can continually improve and grow.

  • 50 – 70% of how employees perceive their organization can be traced back to the actions of one person – the leader.

  • A survey of 350 executives across 14 industries, 68% confirmed their companies experienced unanticipated problems in their change process. – International Consortium of Executive Development Research.

Marketing By Deepak - Refuel, Recharge & Reenergize Your Organization

Marketing_By_Deepak

REFUEL, RECHARGE & REENERGIZE YOUR ORGANIZATION
Even in a Downturn Economy

By Dianne Durkin

November 8th, 2010

 

I’ve built my business – Loyalty Factor – on the premise that loyalty is not dead. It’s certainly been hiding. Recent history helps us understand the many factors behind what appears to be a loss in corporate, employee, and customer loyalty. It also provides vital information to help bring loyalty back into the mainstream of today’s challenging business world.

The Loyalty Factor is what happens when company leaders and managers create an environment in which loyalty can thrive.

Companies that have been on the list of Most Admired, Best to Work for, and Best Run, share the characteristics defined in The Loyalty Factor. They recognize that loyalty increases productivity, profitability and lowers employee turnover.

So how do you go about creating the Loyalty Factor?

  • Step 1: Assess your company’s present situation and target your stress points / major areas for improvement.
  • Step 2: Create focus and strategy through shared vision, values and positioning.
  • Step 3: Use communication to share the strategies and help people understand how their work contributes to the overall objectives and success of the organization.
  • Step 4: Establish an infrastructure whereby people at all levels of the organization are involved in developing solutions to major business issues.
  • Step 5: Foster ongoing success through continuous evaluation, feedback and change.

This step by step process begins with a secret weapon: “Questions” followed by excellent listening techniques. Below are some key questions to help you identify the stress points:

  1. What is your present level of pride and commitment in the organization?
  2. What are the top three strengths of the organization?
  3. What are the top three areas needing improvement within the organization?
  4. If you could identify one thing this organization should stop doing, what is it?
  5. If you could give one message to senior management, what would it be?

Once identified, focus on these issues by involving cross functional and cross level teams to examine the following: 

  • Present State
  • Ideal State
  • How to proceed from present to ideal state
  • Timeframes and costs involved

You create loyalty through involvement and you’ll be amazed at the creativity and innovation of solutions these teams will provide.

The Loyalty Factor process will refuel, recharge and reenergize your organization. This will help your company through the downturn and provide a competitive edge in the upturn.

Dianne Durkin is the founder and president of Loyalty Factor, a consulting and training firm focused on increasing corporate profitability by providing individually tailored consulting and training services that enhance employee, customer and brand loyalty. She is the author of the newly released The Loyalty Factor hailed as a “spot on wisdom” on establishing employee, customer and brand loyalty.

Find out more about Loyalty Factor on:

http://www.loyaltyfactor.com
Blog: http://loyaltyfactor.wordpress.com/
Twitter — @loyaltyfactor
LinkedIn: http://www.linkedin.com/in/queenofloyalty
Facebook: http://www.facebook.com/home.php?#!/loyaltyfactor

DD_Queen_of_Loyalty_2010

 

http://www.marketingbydeepak.com/?p=4356

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